About Max Electrical

All About Us

Our doors were first opened on the 18th June 1984 then known as Lutterworth Sound & Vision. On Saturday 26th September 2015, we rebranded as Max Electrical. The business has expanded in the past four decades to offer much more than just sound and vision, and wanted a name to reflect that.

Owner Ian Jones said "With the same people offering the same award-winning service, Max Electrical represents who the company is today, taking it to the max with choice and service. Over the past 40 years our product range has grown and our showrooms expanded to the point that we outgrew the name of Lutterworth Sound & Vision."

"We know that some people have no idea that we stock such a huge choice of appliances from top brands such as Samsung, Panasonic, Sony, Sonos, Neff, Bosch, Hotpoint, Rangemaster, Smeg and so on." Ian adds "Max Electrical wants everyone to come and see what keeps their regular customers coming back time and again. It is the in-store experience and after sales service that really makes us stand apart from other electrical retailers."

All appliances in the freshly refitted showrooms are set up for demonstration, from induction cooking to Dolby Atmos soundbars and the latest 4K TVs. Thanks to our own large warehouse, many products can be delivered same day or next day locally, and within a 50 mile radius. But as members of Europe's largest buying group Euronics and with direct access to manufactures stock, we can offer thousands of electrical appliances at competitive prices."

"All appliances are delivered and installed by our own expert team"

If you think you have found the same product at a better price from another retailer, we will offer our price match pomise! It’s easy all you need to do is call our team with the product and the price and we will make sure you are getting an unbeatable deal!

Award Winning Store

Lutterworth Sound & Vision earnt the title of Consumer Electronics Retailer of the Year in 2012 as a part of the annual ERT Awards competition. Consumer Electronics Retailer of the Year is carefully selected by expert judges.

Also, in 2010 we were awarded by the Independent Business Awards with the Best Customer Service Award Winners! "You will have and an easy and enjoyable experience shopping at Max Electrical - you have my personal guarantee on that." Ian Jones.

Lutterworth Showroom

We are very easy to find: Located to the south of Leicestershire - just 2 minutes drive from junction 20 of the M1 or A426 Leicester to Rugby, A5 from Hinckley and M6 and A14 are right on our doorstep Max Electrical, 2 Church Street, Lutterworth, Leicestershire, LE17 4AW. Parking is available on High Street, Church Street and behind the shop on George Street.


Our store features several specialist showrooms including a TV/AV area with fully demonstrable equipment so you can see and hear the latest technology with a very hands on and personal approach. We also feature a premium Range Cooker showroom with a large range of the counties favorite brands Rangemaster, Stoves, Smeg, Leisure, Belling and more. Get hands on with these special products and see the powerful induction hob in live action! Our appliance showrooms boasts great examples of Laundry, Refrigeration, Dishwasher and Cooking products, be spoilt for choice and receive expert advice with our friendly team.

The Techsperts

Our friendly and knowledgeable sales staff are fully trained with the latest technology and able to give expert advise. All of our products are set up and ready for demonstration from Electric Fires to Induction Hobs, Headphones to Surround Sound Systems.

We offer FREE local Same/Next Day Delivery

We offer free standard delivery to Leicestershire, Warwickshire and Northamptonshire. Out of this area? Phone 01455 557177 and we will advise.

Click & Collect: Click & Collect gives you a hassle free opportunity to pick up goods at your own convenience. Phone in advance to reasure the goods are ready for collection. Many goods are stored at an alternative location from our high street store at our warehouse which is only a short distance away from our store

Euronics Members

Being a part member of Euronics (Europe's largest buying group) it gives us access to a huge range of appliances and gives us excellent buying power for us to give you competitive prices.

Our Customers Love Us

Max Electrical

2 Church Street, Lutterworth, Leicestershire, LE17 4AW

Monday - Friday 9am - 5:30pm | Saturday 9am - 5pm.

Contact Us Page

01455 557177

Max Electrical Delivery Van

Visit our Lutterworth Showroom